Two panels run side by side. On the left: how AI agents experience today's internet. On the right: what happens when the plumber has a StoreFront.
The plumber on the right got a confirmed booking at 11:42 PM because their AI storefront was machine-readable. The plumbers on the left were invisible — even though they had websites, Google listings, and good reviews. Having a website is no longer enough.
Instead of spending 47 minutes Googling, calling unanswered phones, and filling out forms at midnight — the customer said "find me a plumber" and had a verified, licensed tradesperson confirmed in 8 seconds. AI does the work. The human just approves.
Notice the AI didn't book automatically. It gathered all the information — credentials, availability, pricing — then surfaced it to the customer for a yes/no decision. The human stays in control. The AI does the legwork.
67% of consumers will use AI assistants for service decisions by 2028 (Gartner). Every business that isn't machine-readable will lose these customers to competitors who are. StoreFront MCP is the new front door.
Flat fee. No commission on bookings. No lock-in. Businesses pay to stay visible to AI agents — like paying for a Google listing, but for the AI era.
Software-only delivery. Near-zero marginal cost per additional business. Once a StoreFront is created, it serves unlimited AI agent queries at ~$2/month infrastructure cost.
Every service business needs to be AI-readable. Starting with trades (plumbers, electricians, builders), health, and professional services — 680,000 businesses in the first three verticals.
Google, Yelp, HiPages serve human eyeballs. Nobody is building the structured, agent-native layer for local businesses. First-mover advantage in Australia.
12-month runway to reach 500 paying providers ($155K MRR). 40% to provider acquisition, 35% to engineering, 25% to operations. Target 10–15x return at Series B within 36 months.
Month 12: 500 providers, $1.86M ARR run-rate. Raise Series A at $20M+ valuation (4–6x for pre-seed investors).
Month 30–36: 8,000+ providers across multiple verticals. Series B or acquisition at 10–15x pre-seed valuation.
ChatGPT has 300M+ weekly users. Claude, Gemini, and Siri are all adding agent capabilities. The window to become the infrastructure layer between AI agents and local businesses is 12–18 months. After that, incumbents will build their own.